Tag: report

CMO role gains enduring relevance as its future strengthens, says WFA report

By Felicia Nwosu The Chief Marketing Officer isn’t going anywhere, that at least,...

Majority of online personalities conceal sponsored content, report reveals

By Felicia Nwosu A recent investigation by the European Union has cast a spotlight...

Glo is top network for new subscribers in February 2019 – NCC report

Latest report by telecommunications industry regulator, the Nigerian Communications...

Media Perspectives releases 2018/19 Media Advertising Report

…NMAG published as an app Starcom Media Perspectives, one of Nigeria’s leading...

Stronger commitment to AI could boost revenue by 38% – Accenture Report

Businesses risk missing major growth opportunities unless CEOs take immediate steps...

Mobile Ad Spend to hit $98.3bn- Report

Mobile adspend across all formats is expected to reach $98.3bn in 2017, representing...

KPMG, ACCA report ranks Nigeria fourth in OECD compliance

A new joint study by KPMG and the Association of Chartered Certified Accountants...

UK advertising spending records 1.3% growth in Q1 2017

UK advertising expenditure grew 1.3% year-on-year in Q1 2017 to reach £5,318m -...

40% of PR Agencies in Nigeria are Less Than 5 Years Old – Report

A report has revealed that forty per cent of Public Relations agencies in Nigeria...

Eva tops bottle water market in 2016

Eva water, from the stable of Nigerian Bottling Company (NBC), topped the bottled...