PR news

Agencies face new creative challenges to boost brand awareness – PMI Survey

A recent survey has shown that about 97% of agencies face mounting pressure to deliver...

How real-life experiences are giving brands human voice

Brands are currently leveraging real-life experiences to gain human voice by hitting...

WhatsApp ends Ad-free messaging, launches Ads in updates tab

WhatsApp will now feature ads and new monetisation tools as Meta moves to unlock...

Why global non-alcoholic beer market is on upward trend

A trend is taking off across the beverage markets around the world. Consumers are...

Chain Reactions emerges Nigeria’s most awarded PR Firm at SABRE Awards

In a dazzling repeat performance on the continental stage, Chain Reactions Africa...

Sbu Sitole to Lead 2025 LIA Audio & Radio Jury in Las Vegas

The London International Awards (LIA) will gather top global creatives in Las Vegas...

If sports is the next frontier, PR should be its compass- Nkechi Obi

Nkechi Obi, Chairperson of the Nigeria Women’s Football League (NWFL), has called...

Ossai joins Ogilvy Africa/ Nigeria as Group Head, Brand Management & PR

Enobong Ossai has  joined  Ogilvy Africa /Nigeria as Group Head, Brand Management...