Tag: OOH

Exhibitors leverage LASAA 2021 conference for strategic brand positioning

By Felicia Nwosu It was an aesthetic display at the OOH Advertising conference...

JCDecaux launches its global data offering, JCDecaux Data Solutions

JCDecaux SA, the number one outdoor advertising company worldwide, has announced...

Place of picture-taking in driving growth for the OOH industry

By Kingsley Onwukaeme “With the right picture, even the worst of billboards can...

Motomedia makes history, launches First Interactive LED billboard in West Africa

In its quest to change the face of Advertising in West Africa, Nigeria’s innovative...

Top 10 Out-of-Home agencies in Nigeria

By Felicia Nwosu Today’s advertising is mostly about standing out from competitors....

JCDecaux partners Microsoft Research & Array of Things to launch Chicago street furniture programme

JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide,...

Stakeholders score Ajufo-led OAAN high on transformative leadership

By Felicia Nwosu What is an innovative association without creative and transformational...

JCDecaux to regreen Africa, provide free digital screens in 13 African and 7 European countries

To celebrate World Environment Day (June 5th, 2021) and the launch of “UN Decade,...

Ripmark Digital Media creates a first-ever, truly In-Mall Digital network in the South East and Delta State –

  Anaeto Adebayo is the Executive Director at Ripmark Digital Media, a topnotch...

OAAN, ICL partner on audience measurement for out-of-home sub-sector

To enable advertisers plan more effective and efficient outdoor campaigns with new...