Tag: Marketing

Digital Marketing: Understanding the Millennial Consumer

Marketing to millennials (roughly speaking people born between 1980 and 2000) is...

Data Centric Industry must remain a top priority – ADVAN Boss

To achieve global best practices and informed decision making, the President of Advertisers...

Dolapo Otegbayi emerges Outstanding Woman in Marketing

  For midwifing some of the most consumer-centric campaigns in recent times,...

Nigerian Breweries sweeps top prizes at ADVAN award

… Molfli, Dufil, others shine with multiple awards Nigerian Breweries’ Heineken...

ADVAN unveils growth plan for brands and marketing industry

... priortises research/data The recently elected leadership of the Advertisers’...

Lagging sales in core brands hurt PepsiCo’s 3Q trade

Soft drinks giant PepsiCo has said that a focus on healthier and low-calorie drinks...

New report says telcos, breweries brands top annual advertising spend in Nigeria

A new report has said that telcos and breweries remain the top industry advertising...

Folake Ani-Mumuney, ADVAN New President highlights Imperative of Data In Marketing

The newly elected President of Advertisers Association of Nigeria, Mrs. Folake Ani-Mumuney...

NIMN moves to enforce compliance with Marketing Act

The National Institute of Marketing of Nigeria (NIMN), has stressed that it is now...

MME Africa Wins Nutrimilk 10th Year Anniversary Experiential Marketing Campaign

Leading communications agency, Media & Marketing Experts Africa (MME AFRICA)...