Tag: Marketing

World-class audience measurement will accelerate Digital Switch Over – Information minister

By Oghale Mafuru The launch of the Digital Switch (DSO) over the project in Nigeria...

O2 Academy Lagos marks Open Day, awards three scholarships worth 1 million Naira

 In a bid to help more Nigerian youths become employable and employers of labour,...

02Academy to host Jimi Awosika on Fireside Chat this Saturday

Renowned brands and digital marketing communications creative school— 02 Academy...

Kantar’s media trends and predictions 2022

Focused on five key areas, Kantar experts predict a range of shifts for the industry...

I believe in Nigerian agencies, they are very resilient – Femi Adelusi

By Abimbola Mohammed Media expert, Femi Adelusi, Founder/ Group CEO, BrandEye/Mediaplus,...

MARKETING EDGE on TV hosts Israel Jaiye Opayemi this Wednesday on TVC News DStv Channel 418 at 12:30 PM

By Oghale Mafuru Leading brands and marketing communication television programme,...

10 world richest men’s wealth doubled in pandemic – Oxfam

By Dele Ojo The COVID-19 pandemic has made the world's wealthiest much more richer...

Small and growing businesses make biggest impact on economies, need more support

As populations grow, hundreds of millions of jobs will need to be created in sub-Saharan...

1XBet, Tiktok, Binance partner with AFCON 2021

By Elizabeth Olagunju 1XBet, Tiktok, Binance have ventured into a strategic partnership...

How brands and agencies react to COVID-19’s disruptive wavelength

The rise of the Covid-19 variants is causing brands and agencies to once again reassess...