Marketing

Information Technology takes center stage at Zenith Tech Fair

By Abimbola Mohammed Zenith Bank, one of the leading banks in Nigeria is set to...

20 Finalists emerge in The Nimbus Aid Project as voting commences

The top 20 finalists in the 2022 Nimbus Aid Project have been announced. The finalists...

Nigerians who abuse drugs cannot exhibit prudent electoral choices

By Zion Rufus Owing to growing concerns on drug abuse amongst youths in Africa...

Babaeko joins Forbes Business Council

By Zion Rufus President, Association of Advertising Agencies of Nigeria &...

Influencer marketing is new take on old technique – Jolaosho

By Ibidunni Banjoko Aderinsola Jolaosho, Managing Partner, ThePush, has stated that...

Airtel launches Africa-UNICEF partnership

 By Felicia Nwosu In line with its sustainability agenda, with a strong focus on...

Throwback Thursday: Common first aid /over counter medications of old

By Abimbola Mohammed First aid is the first and immediate assistance given to...

Professionals establish grounds for value-based selling

By Zion Rufus Changes in consumer preferences, buying behaviour, economic uncertainties,...

Role of marketing professionals in Nigeria is undeniable – Sanwo-Olu

By Abimbola Mohammed The Governor of Lagos State, Babajide Sanwo-Olu, has commended...

Political brand purpose has become point of discussion for Nigerians

By Ibidunni Banjoko That Nigerians are hankering to buy political personality brands...