Tag: Marketing

MediaReachOMD to host hybrid event on Top Trends in 2025

By Abimbola Mohammed mediaReachOMD, the premier media agency in West Africa, in...

Nigeria’s economy to grow by 3.5% in 2025, 3.7% in 2026 – World Bank

By Taiwo Osho In its recent economic forecast, the World Bank has projected Nigeria’s...

Global digital commerce set to surge to $34 trillion by 2029

By Seun Johnson With the global digital commerce market currently valued at $23...

Kantar Group announces the proposed sale of Kantar Media for $1bn

By Abimbola Mohammed Kantar Group has announced the plan to sell its Kantar Media...

Adewumi joins Pinnah Foods as senior brands, marketing manager

Yvonne Femi Adewumi, a seasoned communications and marketing professional with a...

How global ad spend surpassed projected revenue in 2024

By Abimbola Mohammed The World Advertising Research Center (WARC) released its...

Global brands launch campaign to set mood for Valentine’s Day 2025

By Abimbola Mohammed Globally, Saint Valentine’s Day is a season to show love...

Giant strides of customs boss Wale Adeniyi as distinguished public servant @ 59

By Seun Johnson For Mr. Adawale Bashir Adeniyi, the distinguished Comptroller...

Experts share insights on future of experiential marketing

By Abimbola Mohammed  As the marketing landscape continues to evolve,...

What if WPP, Publicis merged? The case for ultimate advertising powerhouse

In a world where advertising is being reshaped by AI, data, and consolidation, the...