Marketing Edge

Anietie Udoh Named Judge at 2025 International Content Marketing Awards

Anietie Udoh, Divisional Director of Marketing at Marketing Edge magazine, has been...

How Life Beer lit up Afiaolu Nnewi Festival 2025

‎Life Continental Lager Beer took a bold step recently by honoring and celebrating...

LinkedIn appoints Heather Freeland as first chief brand officer

 LinkedIn has appointed Heather Freeland as its first Chief Brand Officer. This...

Lucky winners smile home with cash prizes in Glo’s Jolly Cash Awards Kedor

Several lucky Nigerians on Monday received huge cash prizes in Globacom’s Jolly...

The unraveling of a food giant: why the kraft Heinz merger failed

 Ten years after a massive merger created a food giant, Kraft Heinz is breaking...

Loeries Creative Week 2025 Programme Revealed

The excitement is building as Loeries Creative Week approaches! This internationally...

UBA, Mastercard launch Prepaid Card to Promote Financial Inclusion

Africa's Global Bank, United Bank for Africa (UBA) Plc, in collaboration with Mastercard,...

Nigeria’s data dilemma: Streaming dreams, soaring bills

 In living rooms across Nigeria, the satellite dish is fading into history. Families...

The power of one: why unified customer identity is retail’s growth engine

The retail industry is no longer driven by the biggest shops or the flashiest advertisements....

Avant-garde or invisible: the choice every B2B challenger must make

B2B marketing has long had a reputation for being predictable, safe, and overly functional....