Johnnie Walker

Pitcher Festival of Creativity extends 2026 dates as surge in entries signals rising creative competition across Africa

Pitcher Festival of Creativity has shifted the dates for its 2026 edition following...

‎How Diageo is unlocking culture in African market

‎Diageo's premium portfolio is unlocking culture in the African market by elevating...

Google dethrones Apple as AI fuels historic shift in global brand rankings – Kantar reveals

Google has surged past Apple to emerge as the world’s most valuable brand. This...

Diageo’s new marketing playbook: Getting more for less without losing the magic

 Every ad dollar counts these days. Yet Diageo, the global drinks powerhouse behind...

Johnnie Walker ranks as UK’s 5th Most Valuable Brand – Kantar

By Ralph Tathagata A research by Kantar has ranked premium Scotch whisky brand Johnnie...

Guinness to stop sale of whiskey as Johnnie Walker establishes entity in Nigeria

By Ralph Tathagata Gains of the N14 billion revenue from Johnnie Walker, Baileys...

Diageo’s Johnnie Walker celebrates 200 years of whisky excellence

World's best-selling Scotch whisky brand, Johnnie Walker, is celebrating 200 years...

Johnnie Walker marks 200th anniversary with four iconic bottles

A global Scotch whiskey maker, Johnnie Walker, is celebrating its 200th anniversary...

Johnnie Walker master blender bags OBE medal as the brand keeps walking

“The whole world steps aside for the man who knows where he’s going. Johnnie...

Lagos Cocktail Week returns with more innovations

All is set for the fifth edition of the Lagos Cocktail Week (LCW), a 3-day fiesta...