influencer marketing Nigeria

The “Olodo Uprising” is really about what Nigeria rewards, not creators

Rapper Ycee didn't just start a celebrity feud when he coined the term "Olodo Uprising"...

CerAwards 2026: The CeramoVE Edition – How Redrick PR & CeraVe Engineered One of Africa’s Most Talked-About Creator-Led Campaigns

By Redrick PR for CeraVe Nigeria Campaign: CerAwards 2026 - The CeramoVE Edition Brand:...

Betway Appoints Don Jazzy as Brand Ambassador for Nigeria

Celebrated music icon appointed to represent Betway’s brand in Nigeria Lagos,...

Instagram’s DMs are no longer private: What brand deals. Influencer rates, and marketing secrets are now exposed

Meta is removing end-to end encryption from Instagram direct messages effective May...

Why children’s food marketing in Nigeria must grow up

For decades, the promise of enjoyment has been the foundation of children’s food...

The rise of travel media networks in Nigeria

Once upon a time, airlines and travel agencies only offered tickets. Today, they...