FMCG

Nigeria’s business future hangs in the balance as Nestlé Nigeria battles back from the storm

Nigeria’s economic climate continues to tighten its grip on businesses across industries,...

For the second year running, Coca-Cola turns to AI for iconic “Holidays Are Coming” Christmas ad

Remember the backlash Coca-Cola faced last year after releasing its AI-generated...

Nengi Akinola clinches Outstanding Marketing Personality of the Year: The magnetic storyteller turning brands into  legacy of light

Over time, there are certain individuals you may not remember instantly by name or...

Marketing Edge Summit: Treat AI as co-creator, not replacement – Osato

Marketing Director at Moët Hennessy Nigeria, Osato Evbuomwan, stated that the real...

How Gino and Hilda Baci turned jollof into a marketing masterclass

When Nigerians hear the word jollof, they don’t just think of food. They think...

Eunice Braimah: business transformation architect, strategic growthadvisor, inclusive leadership champion

Eunice Braimah stands at the intersection of business transformation, brand acceleration,...

Roseline Abaraonye: a force in African brand marketing

Roseline Abaraonye is currently the Marketing Director at IMPERIO INTERNATIONAL LTD....

Insight at the Edges: How African Researchers are Advancing the Continent with Research and Data

Research in Africa is undergoing a quiet revolution, and it has become a powerful...

Golden Penny spreads joy in Enugu with grand Food Fest

Golden Penny, a brand deeply rooted in human connection, care, and warmth, once again...

Pernod Ricard Nigeria leads the charge against alcohol counterfeiting, champions responsible drinking and sustainability

Pernod Ricard Nigeria, the local arm of the global spirits giant Pernod Ricard, has...