Tag: FMCG

Pepsi overtakes Coke as world’s most effective brand in Effie Index

Pepsi has been named as the world's most effective brand in Effie Worldwide's 2018...

Trends for 2018: Marketers will be more accountable in an uncertain economy

Marketers must be able to demonstrate the value and return of any investment to the...

Nestle prioritizes Nigeria to drive growth

  Fast Moving Consumer Goods giant, Nestle Nigeria Plc., has said that it is...

Nestlé CEO happy with 1H results as firm opens bid for 2018 CSV Prize

Nestlé and Ashoka have today invited submissions for its 2018 Creating Shared Value...

KekeAds Now Strategic Media Choice for NASCO Foods

Foremost mobile advertising company, KekeAds, has been named one of the major media...

Promasidor Earns Recognition from Manufacturers Association of Nigeria

Promasidor Nigeria Limited, has been bequeathed with the “Best Kept Industrial...

P&G set tougher rules for digital media agencies and players, insists on more transparency

Procter & Gamble Co., the world's biggest advertiser, is laying down the law...