Tag: Customer Engagement

Building authentic connections to win across generations

Globally today, there is an overwhelming fear as consumer behavior shifts rapidly...

The unseen revolution: Conversational commerce and the future of buying in Nigeria

In Nigeria’s thriving digital ecosystem in 2025, a subtle yet deeply disruptive...

Adopting a user-centric approach in marketing

By Hauwa Akinkunmi It’s hard to sell to people you do not know. I guarantee...

Plural Media founder launches new customer engagement platform

Founder of one of Nigeria's leading outdoor agencies, Plural Media, Mr Uduak Bassey...