Tag: Covid-19 Pandemic

IMC industry is resilient for 2022 despite Omicron – Experts

By Oghale Mafuru As it currently sits, some nations of the world are still battling...

Seven principles for achieving transformational growth

Growth creates value: companies that outperform their peers on growth post 30 percent...

IMC experts call for mental health inclusivity amidst new COVID-19 variant

By Oghale Mafuru The impact of the global Covid-19 pandemic has been very devastating,...

Media planning and buying recover from pandemic as risks persist 

By Abimbola Mohammed As the world gradually adjusted to the new normal at the...

Banking sector advertising gulp N6billion in 2020, amid Covid-19 lockdown

By Dele Ojo The Nigerian Banking and financial industry expended some N6.2 billion...

Africa is world’s investment frontier, more billions of dollars investments expected on the continent – AfDB

By Dele Ojo The Africa Investment Forum’s Market Days 2021, one of the biggest...

Digital advertising and marketing record growth as pandemic eases

By Ibidunni Banjoko The large increases in online traffic provide opportunities...

Brands and celebrity scandal

The world may have slowed down following the crisis occasioned by COVID-19 pandemic,...

Covid-19 has created a shift in media consumption among Nigerians – experts

By Abimbola Mohammed The rising popularity in digital media, mobile phones, innovation...

PR professionals demonstrate resilience in 2021, boost business outlook

By Ibidunni Banjoko Public Relations and communication services are used by a...