Branding

CURLLA debuts in Lagos, promises pampered experience

By Felicia Nwosu It was glitz and glamour at Lekki Phase 1 and its environs as CURLLA...

CURLLA kicks off operations in Lagos

By Ibidunni Banjoko CURLLA Luxury Salon, a premium one-stop unisex beauty place,...

Life Beer’s Turu Ugo Lota 2.0 exudes power of emotional connection

By Joseph Ekeng Life Continental Beer has released a new commercial titled...

Nigeria’s IMC industry mourns Okoli, Ogunkoya

"...Each man's death diminishes me, For I am involved in mankind. Therefore, send...

Meta’s Q1 2023 revenue soars to $29b

Meta, the technology behemoth has posted $29b revenue for the first quarter of 2023.in...

UK ad spend grew 8.8% in 2022 to reach £34.8bn

Inflationary pressures persist with minimal growth forecast for 2023 The...

Unilever beats sales estimate as big rise in price fuels Q1 growth

By Joseph Ekeng Unilever, one of the world's largest consumer goods companies,...

Lagos: Election posters defacement lingers

By Felicia Nwosu Weeks after the 2023 general elections, the posters used  for...

Experiential marketing’s future  depends on AI tech adoption, culture – Ayoola

By Felicia Nwosu Abayomi Ayoola, Managing Director, Expose’ Marketing Solutions...

AB InBev, Dentsu champion ‘Reclaim Your DNA’ campaign, exert pressure on UK Govt

By Felicia Nwosu As part of a larger effort to seek reparation of the stolen...