brand

Coca-Cola leads as 2019 carbonated drinks

Coca-Cola Nigeria maintains off-trade value dominance in carbonates in 2019, despite...

Break the internet, not your personal brand

What happens on the internet, stays on the internet, and this is not a good thing....

International Breweries targets N165billion in Rights issue for future plans

With express approval by its shareholders and relevant agencies of government, including...

International Breweries appoints Hugo Rocha as new MD

Hugo Rocha has been appointed as the new Managing Director of International Breweries...

Access Bank-Lagos City Marathon boss denies scrapping registration fee for 2020 edition

As the year winds to an end, would-be participants of the Access Bank/Lagos City...

FirstBank unveils Visibility Campaign for sub-Saharan subsidiaries

FirstBank, Nigeria’s legendary financial solution provider, has launched its multi-million...

Unilever misses 2019 sales target, cites tough conditions in West Africa and slowdown in south Asia

Unilever Plc has announced it will miss its 2019 expected sales target as the company’s...

Coca-Cola backtracks, appoints a CMO 48 months after striking out the role

Manolo Arroyo, the president of Coca-Cola’s Asia Pacific business, has taken on...

PepsiCo heightens cola war, set to launch Pepsi Café

The term 'Cola Wars' was coined in the US in the US to describe the advertising and...

Are comfort zones overrated?

I was ten years old and I had finally cracked the nod to be moved to the ‘senior’...