TV and web synergy over time has become a sure path to success. Despite concerns...
World Bank has presented its regional economic updates as it does bi-annually,...
The World Federation of Advertisers, WFA has recently revealed how insights teams...
Cannes Lions has honoured Sonita Alizadeh as its 2025 LionHeart. It...
Enobong Ossai has joined Ogilvy Africa /Nigeria as Group Head, Brand Management...
Rotary International has named Mr. Ehi Braimah, Publisher/Editor-in-Chief of Naija...
Colgate seeks to enhance its product offerings via significant value, amidst competition...
Brand equity influences sales effectiveness. In a bid to make sales, the way consumers...
TBA Worldwide has added a seventh agency to its roster with the acquisition of SaleSurf...
WARC, the global authority on marketing effectiveness has released the Gold, Silver...