Tag: Artificial Intelligence

Marketers, communicators have to experiment with AI – Experts

By Abimbola Mohammed The Conference Board, in collaboration with Ragan Communications,...

Most PR now adopt AI tools for measurement, content – Report

By Abimbola Mohammed  Against the backdrop of public relations experts adopting...

Why AI is the latest marketing buzzword

By Ralph Tathagata The last 2 years+ have been a watershed moment for...

Gregory charges PR professionals to harness the power of AI

By Ibidunni Banjoko Gregory Galant, CEO of Muck Rack, has charged public...

AI’s tentacles will impact half of all advertising revenue by 2023 – GroupM

By Felicia Nwosu GroupM has predicted that Artificial Intelligence (AI’s) tentacles...

None regulation of AI can infringe on IP right – Okonkwo

By Abimbola Mohammed  Ifeanyi Okonkwo, Manager, Nigeria & Africa IP Portfolio,...

Experts canvass legal framework for AI

By Felicia Nwosu Artificial Intelligence, popularly known as AI by all, has gradually...

How AI, Robotics help brands engage consumers

By Kingsley Odii Over the years, the Nigerian marketing ecosystem has continued...

UNESCO calls for global framework for  ethical use of AI

By Felicia Nwosu United Nations Educational, Scientific and Cultural Organization,...

Musk joins others to call for pause on AI

By Abimbola Mohammed  Elon Musk, CEO of Tesla, Steve Wozniak, Apple co-founder...