Tag: Advertising

Amazon is ‘biggest advertiser on Earth’ as adspend hits $11bn

Amazon is now "the biggest advertiser on Earth" after reporting annual advertising...

Pepsi throws shade at Coke in Super Bowl commercial

Pepsi is throwing some shade at rival soda brand Coca-Cola in its Super Bowl advertisement. In...

UK adspend rose 5.6% in Q3 2019, marked 25th consecutive quarter of market growth

UK adspend rose 5.6% year-on-year to reach £5.97bn in Q3 2019, marking the UK advertising...

OAAN intensifies action on industry audience measurement research

The Outdoor Advertising Association of Nigeria (OAAN) has disclosed it is working...

OAAN wades in to settle Abuja signage and outdoor advertising regulatory rift

It appears that the Outdoor Advertising Association of Nigeria (OAAN) may have finally...

OAAN backs states’ regulation of signage and outdoor advertising

The Outdoor Advertising Association of Nigeria (OAAN) has thrown its corporate weight...

OAAN optimistic on positive growth performance in 2020

The Outdoor Advertising Association of Nigeria (OAAN) has declared it is quite optimistic...

APCON optimistic on FG constituting its Governing Council

The Advertising Practitioners Council of Nigeria (APCON) has expressed optimism that...

LASAA moves to sanitise billboard environments in military barracks

The Lagos State Signage and Advertising Agency (LASAA) has disclosed it is working...

APCON soft-pedals on social media advertising regulation

There are indications that the Advertising Practitioners Council of Nigeria (APCON)...