Peak Breakfast promo produces 20 lucky winners

Twenty lucky winners have emerged in the Peak Breakfast Promo which was organized by the industry manufacturing giant, FrieslandCampina WAMCO Nigeria Plc.

The peak brand promotional was initiated by the foremost manufacturer with a view to entrenching the healthy breakfast culture amongst its Nigerian consumers.

The lucky winners who emerged at the end of the final draws of the promo event all received the grand prize which is an all – expense – paid trip to Dubai to enjoy a breakfast banquet.

To emerge as winner in the promo event which started in August, all consumers needed to do was to simply purchase a combination of Peak Milk products and collect a coupon from a retailer, which together with the products purchased, can be taken to the closest redemption centre and exchanged for a scratch card to win an instant gift.

Speak during the promo event which held in Lagos, the Senior Brand Manager, Peak Milk, Isaac Okanlawon said with the breakfast experience and leisure trip to Dubai, the company was only rewarding loyal consumers and at the same time created unforgettable memories with them.

“As we campaign on a healthy breakfast culture, I would like to emphasize that a nourishing breakfast; especially one with Peak Milk keeps you sharp and energetic from dawn till dusk” he said, adding “A nourishing breakfast with Peak Milk will start and end your day well”.

The draws  which were held across major cities in Nigeria; including Owerri, Jos, Abuja, and Lagos was organized in the fashion of a consumer forum and at each of the raffle draw events, retailers in the open markets participated  in  the contests  and  thereby cart away mouth watering  special prizes.

The promo event was witness by representatives of the National Lottery Regulatory Commission, the Federal Competition and Consumer Protection Commission, community leaders, market traders as well as members of the general public.

FrieslandCampina WAMCO is a multinational company with a strong local character and people-focused. The company adopts easy and approachable open policy to its wider base consumer markets, and has over the years positioned itself as the leading milk manufacturing company by investing in people, capacity expansion projects and by being an excellent corporate citizen.

The company is an affiliate of the Royal FrieslandCampina of The Netherlands, the largest dairy cooperative in the world.  It pioneered the manufacture of evaporated milk through the Peak brand and is the market leader in the introduction of fortified based milk products in Nigeria.

 Often referred to as the Peak Milk company, Wamco is a manufacturer of various milk products and its evaporated and powder milk brands has been a symbol of quality for periods of over fifty years.
The company was incorporated in 1973 and started local production of Peak Milk, its flagship brand, in 1975. Prior to this period, Peak milk was already available in the Nigerian market through imports which began in 1954.


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