Spotlight

LATEST NEWS

Tinubu approves ₦68.32trn 2026 spending plan, shifts 2025 capital budget window to June

Bola Ahmed Tinubu has endorsed Nigeria’s ₦68.32 trillion 2026 Appropriation Act,...

How emotional sponsorships transformed Visa from payment processor into cultural force

 Nobody experiences profound emotion whilst processing a credit card transaction....

IMC

MARKETING EDGE ONTV host Kingsley James this Wednesday

This Wednesday, MARKETING EDGE ONTV spotlights Kingsley Oghenero Olusola James, Managing...

9mobile commences strategic brand transition to T2, signalling bold new era of market reinvention and digital leadership

In a bold and future-forward move, 9mobile today announced the formal commencement...

Features

Trust goes viral: how FinTech turned security into a marketing masterstroke

The majority of fintechs only discuss features that are hidden behind apps or...

Marketing Edge Summit 2025: Why This Year’s Gathering Matters More Than Ever

For over a decade, the Marketing Edge National Marketing Stakeholders’ Summit...

Why marketing defines who wins and who disappears

When people discuss successful firms, they frequently refer to innovation, leadership,...