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Cannes Lions 2023 received 26,992 entries

By Zion Rufus  The Cannes Lions International Festival of Creativity has announced...

Throwback Thursday: Top Condom brands in Nigeria (II)

By Abimbola Mohammed Do you remember the coded slang used to call condom back...

IMC


Features

WhatsApp played a big role in the Nigerian election. Not all of it was bad

There is growing concern about the potential for the message and media sharing...

Re-energising your brand: Lessons from Kodak

Building a brand is an ongoing process that requires consistent monitoring and...

Experiential marketing: The next stage for storytelling

Intermarketing’s Simon Long spins a yarn about why brands that are living...