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Nigerian telecom sector faced investment decline in 2022 despite 5G rollout

By Joseph Ekeng A recently released report by the Nigerian Communications...

Battle for Fintech space gets tougher as commercial banks take on key players

By Ralph Tathagata Call it financial solutions on steroids, the fact is that financial...

IMC


Features

Conscious consumerism to have significant impact on marketing in 2020 – Warc

Warc has revealed that 84% of respondents to Warc's Marketers Toolkit survey...

Will tech threaten the role of media agencies this year?

Traditionally, the role of media agencies can be explained simply as this: assemble...

The need to prove that marketing is business

Right now, intangible brand assets are worth $57.3tn globally. That's more than...