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Breaking News: Lagos State Governor disengages LASAA boss in major restructuring

By Zion Rufus  In a surprising turn of events, Lagos State Governor,His Excellency,...

SO&U Group CEO urges collaboration, full optimization of Nigeria’s creative potential

By Zion Rufus  Udeme Ufot, the Group CEO of SO&U and Co-Chair of the THECS...

IMC

Features

Amazon breaks $200bn mark, still world’s most valuable brand

Amazon has become the first brand in Brand Finance Global 500 ranking to exceed...

Conscious consumerism to have significant impact on marketing in 2020 – Warc

Warc has revealed that 84% of respondents to Warc's Marketers Toolkit survey...

Will tech threaten the role of media agencies this year?

Traditionally, the role of media agencies can be explained simply as this: assemble...