Spotlight

LATEST NEWS

Microsoft to unbundle Teams from MS Office in European markets

By Oluwaseyi Lawal Microsoft plans to unbundle Teams from its Microsoft 365 and...

MARKETING EDGE rolls out the drums for 20th anniversary, unveils EDGE Awards

Preparations are underway as MARKETING EDGE, Nigeria's foremost brand-centric publication,...

IMC


Features

Building Brand Equity with Integral Ad Science

All marketers want their brands to be safe. That’s a given. Now the next level...

Create a Winning Identity Strategy

Understand Customers, Deliver Value, Build Real Relationships Your brand’s...

How brands can break the COVID-19 clutter

Industry experts say the key lies in adopting the ‘walk the talk’ approach...