Spotlight

LATEST NEWS

Nigerian Marketing Awards announces 2nd edition, opens entries

By Ralph Tathagata The second edition of Nigerian Marketing Awards has been announced...

McCann Worldgroup taps Havas CEO as new global president

By Ibidunni Banjoko McCann Worldgroup has appointed industry veteran Stephanie Nerlich...

IMC

Features

Are you editing your life, media career?

By Lekan Otufodunrin If editing can ensure we produce good copies, how about...

Adopting a user-centric approach in marketing

By Hauwa Akinkunmi It’s hard to sell to people you do not know. I guarantee...

Why you need to appear professional on digital channels

We now live in a world that is increasingly reliant on using digital channels...