Spotlight

LATEST NEWS

Coca-Cola’s CEO offers unique insights on the company’s data-driven success story

By Joseph Ekeng In a recent revelation, Coca-Cola's CEO, James Quincey,...

FG proposes N26 trillion as 2024 budget amid 26.72% inflation rate

By Ibidunni Banjoko  The Federal Government of Nigeria is projecting an estimate...

IMC

Features

How CTV is changing the future for brands

Marketers are increasingly tuning into data-driven channels such as connected...

IMC practitioners hopeful of business growth despite recession

Against the backdrop of the recent National Bureau of Statistics (NBS) Q3 2020...

Who says there are no media jobs?

Media Career development specialist, Lekan Otufodunrin reviews the job situation...