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Engaging media content grows audience, attracts advertisers – Hanlon & Redmond

In this interview with MARKETING EDGE, Andrew Hanlon and Ronan Redmond, former TVC...

Neuromarketing technology market to Surge to $3.1billion by 2030

By Ibidunni Banjoko The Neuromarketing Technology Market, which was valued at...

IMC


Features

ASUU strike extension: Decline in  brand perception of State-owned Universities

By Oghale Mafuru Nigerians have expressed disappointment and displeasure...

Auto brands with creative Ramadan campaigns

By Abimbola Mohammed Ramadan just like Christmas has become a season of increased...

The end of OOH advertising as we know it

By Henrietta Igbekea Out-of-Home advertising has come a long way from the static...