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Jakande Annual Memorial Lecture holds in Lagos as Sanwo- Olu, Amuka, Osoba, Obaigbena interrogate media survival strategies

As Nigerian media contends with harsh economic environment, the Chairman, THISDAY/Arise...

Supa Komando unveils inspiring new ‘Fire On Naija’ TV commercial

Nigeria's leading beverage manufacturer, Seven Up Bottling Company, has launched...

IMC


Features

Sustained growth in brand equity, extension and impact

2Sure is a premium product from the Seven-Up Bottling Company. In addition to...

Now that ARCON has been signed into law

By Ralph Tathagata Advertisement strongly influences consumers’ buying behaviour...

Throwback Thursday: Evergreen TV soaps of the 60s, 70s, 80s (II)

(continued from last week) By Abimbola Mohammed If you grew up in the...