Spotlight

LATEST NEWS

From Data to Decision: Market insights as critical skill for B2B marketers

By Seun Johnson For brands to achieve high levels of consumer satisfaction and...

CAP appoints Olurin-Alegbeleye as Head of Consumer and Trade Marketing

By Felicia Nwosu Adekemi Olurin-Alegbeleye has recently taken on the role of Head...

IMC

Features

Battle royale for Nigerian multi-million dollar video streaming industry

The top two video streaming platforms in the world have locked horns for the...

Throwback Thursday: Early Yoruba soap opera in Nigeria

By Abimbola Mohammed If you grew up in the 80s, there’s a good chance that...

Staying focused on your mission

By Ajayi Anne Olubukola As God's children, we have one basic responsibility:...