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LATEST NEWS

Instagram users projected to exceed 1.65 billion by 2029

By Seun Johnson Instagram, a free photo and video sharing app has been projected...

Emokpaire emphasises AI’s role in driving marketing efficiency

By Felicia Nwosu Morolake Emokpaire, Head of Marketing at Mondelez International...

IMC

Features

Brands making anniversary statements in 2023

By Felicia Nwosu 2023, for many consumers and brands is an iconic year as...

How AI, Robotics help brands engage consumers

By Kingsley Odii Over the years, the Nigerian marketing ecosystem has continued...

African beer market heats up as industry giants fight for supremacy

With the rise in beer consumption, brewery giants are locked in a fierce battle...