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CVA 2025 voting portal goes live: Over 200 brands and Federal Agencies listed for Consumer Votes

The stage is set once again for consumers to make their voices heard as BrandXchange,...

Prestige to pressure: why Jaguar’s CEO stepped down after a rebrand catastrophe

Adrian Mardell, CEO of Jaguar Land Rover, will step down. He was in charge for three...

IMC


Features

Throwback Thursday: Nostalgic Valentine’s Day commercials

By Abimbola Mohammed Globally, Saint Valentine's Day is a season...

Executives Debate: Does brand love translate to financial ROI?

By Zion Rufus  As we stand at the precipice of a potential recession, projected...

34th Africa Cup of Nations: 8 unforgettable records that were broken

By Zion Rufus  They say the elephant never forgets, but it seems it overlooked...