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TikTok hit with $600 million fine for unauthorised user data transfers

ByteDance’s TikTok has been fined $600 million by the European Union for illegally...

The $50 Billion Chrome Question: If Google loses its browser, who wins the Internet?

Imagine a world where Google no longer owns Chrome, the most popular browser on the...

IMC


Features

How generative AI is changing the face of marketing

By Oluwaseyi Lawal The marketing landscape undergoes frequent transformations,...

How beer market navigated complexities of global economy in 2023

By Joseph Ekeng The global beer market encountered unforeseen challenges...

Opinion overload threatens to eclipse impactful messaging, can IMC professionals cut through the noise?

By Zion Rufus Recently, Greg McKeown's quote got me thinking about how social...