Spotlight

LATEST NEWS

Dangote’s FMCG arm welcomes Tonya Lawani to its Board of Directors

NASCON Allied Industries Plc, a key subsidiary of the Dangote Group and a formidable...

WPP appoints Cindy Rose as new CEO

WPP has appointed Cindy Rose as its new CEO, effective September 1, succeeding Mark...

IMC

Features

In-house agencies experience 16% surge since 2020 – WFA study reveals

By Joseph Ekeng In a recent and comprehensive study conducted by...

How media buying and planning business is evolving

By Abimbola Mohammed The traditional approach of solely providing media buying...

Edelman’s revenue decline reflects shifting landscape in global PR

By Joseph Ekeng Edelman, the world’s largest public relations...