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Media organisations must prioritise gender-sensitive reporting – Dr. Anjao

By Abimbola Mohammed Dr. Anne Anjao Eboi, a lecturer in the Strategic and Organisational...

Women in Advertising Chairperson, Layade calls for bold action on IWD 2025

As the world marks International Women’s Day 2025, the Chairperson of Women in...

IMC

Features

Attention measurement faces crossroads in 2024, new insights reveal challenges

By Zion Rufus  Initially predicted as a pivotal year for attention metrics,...

C-Suite Executives to watch in 2024

By Zion Rufus, Felicia Nwosu With businesses anticipating substantial growth...

How Nigeria can leverage global disruptions to revitalize its economy

By Zion Rufus  Recent conflicts in the Middle East and Russia's invasion...