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LATEST NEWS

Chimamanda Adichie shines on Glo-sponsored African Voices on CNN

Chimamanda Ngozi Adichie is the special guest on this week’s edition of Glo-sponsoredAfrican...

MARKETING EDGE counts down to Its most anticipated National Marketing Stakeholders’ Summit & Awards

With excitement and optimism building, all eyes are on MARKETING EDGE as it prepares...

IMC


Features

3 Nigerian brands stepping into the Super Bowl Playbook 2025

By Seun Johnson Since January 15, 1967, when the first match was played in...

Leveraging consumer feedback to shape brand future

By Seun Johnson To build a meaningful future and make a significant impact...

Why Winning a Cannes Lions Grand Prix Shouldn’t Define PR Agency Success

By Anietie Udoh The 2024 Cannes Lions Festival of Creativity marked a historic...