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Nigerian brands must adopt AI now or risk being left behind – Sewraj

Preetesh Sewraj, chief executive officer of the Loeries, challenged Nigerian brands...

Glo Foundation unveils N5m STEM challenge for girls

In celebration of the International Day of the Girl Child, Glo Foundation, Globacom’s...

IMC


Features

What traditional magazines teach us about digital marketing

In the age of instant content and digital marketing, where social media algorithms...

International Mother Language Day: How brands command loyalty via mother tongues

By Mofeoluwa Awe Language is more than just a means of communication, it...

Beyond Profit: How brands are driving justice in a changing world

By Mofeoluwa Awe In today’s world, a brand is more than just a logo or...