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LaPRIGA 2025 Selection Committee calls for nominations for Award categories

The Lagos State Chapter of the Nigerian Institute of Public Relations (NIPR) has...

02 Academy partners with federal government to train youths in AI filmmaking,  digital storytelling

In a strong vote of confidence in its creative excellence and capacity development...

IMC


Features

Top agencies in Nigeria

The Nigerian integrated marketing communication landscape was both challenging...

A participant Perspective on Wema Bank @ 80 Project By Mabel Adeteye

Strategic campaigns are not new to me. Over the years, I have had the privilege...

The Naira’s tight grip: how price sensitivity is rewriting the rules of marketing and consumer choice in Nigeria

In Nigeria’s lively and busy economy, where every naira matters and value...