OAAN set to rebrand as AGM holds this week
By Felicia Nwosu
As part of its annual routine in engaging with members and keeping them abreast of developments, the Outdoor Advertising Association of Nigeria (OAAN) will be hosting a two-day Annual General Meeting from Thursday 28 to Saturday 30 July, 2022. The association will be rebranding from Outdoor Advertising Association of Nigeria to Out-of-Home Advertising Association of Nigeria.
This year’s AGM is scheduled to be held at De Phantom Continental Hotel, Chevron Lekki, Lagos. This was revealed by the Publicity Secretary of the association, Babatunde Oyekan in an interview with MARKETING EDGE.
To deepen collaboration between the association and its stakeholders, the AGM will be graced and honoured with the presence of special dignitaries from the Lagos State government, which include Lagos State Commissioner for Environment, Tunji Bello and the Managing Director, Lagos State Signage and Advertisement Agency (LASAA), Prince Adedamola Docemo. Other important guests are expected at the event, including heads of advertising sectoral groups.
The publicity secretary also noted that new members would be inducted.
“This is not an election AGM, you know this administration started its second term last year and it is a two-year tenure. We have other issues such as the Advertising Industry Standard Practice (AISOP) and induction of new members to upgrade members to full membership status.
“We are looking at our new constitution and the change of name and will also discuss our relationship with the signage agency. OAAN is rebranding, we are looking at changing the name from outdoor advertising association to Out-of-Home advertising. It is still OAAN, but the acronym is going to change. This is because out-of-home is all encompassing and broad, unlike outdoor,” he said.
This year’s AGM, which is the 37th, is running with the theme: “OOH BUSINESS AND NIGERIAN REGULATORY LAWS” and will be presented by Barrister CIC Chikwendu as the Guest Speaker.
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