Nimbus media expands frontiers with strategic rebranding, unveils logo
By Zion Rufus
In furtherance of its mission to provide clients with more cutting-edge data, create aesthetics for the audience, and make value for property owners, Nimbus Media Limited has announced The Rebirth, a strategic rebranding and expansion of the company’s frontiers and offerings.
Commenting on the new logo, CEO Nimbus Media, Wale Adegoke whose will and determination has played significant roles in the company’s survival over the years, said: “The rebrand is to shed light on how technologically-driven Nimbus is as a company. Nimbus is a light radiating from the cloud, and by exploiting the cloud to its barest potential we intend to have our solutions uploaded to the cloud. The incorporation of a cloud-connected network of screens would aid solutions that provide clients with more cutting-edge data, such as infographics of their audience and the amount of time they spend viewing the material. The new logo also provides more versatility in the digital space.”
According to Adegoke, the rebrand is to leverage technology by bringing new goods and products to medium and large businesses, and allowing them to deliver the market to their clients. In addition, the CEO noted that by leveraging technology, the company will not only offer creativity and frequency, but also engagement, which has been an out-of-home difficulty in the advertising sector.
Launched in 2011, Nimbus Media which began with just two people and has grown to roughly 20 full time employees and a number of contract staff, expanded its operation locations, utilizes a variety of platforms, collaborates with other vendors, and allows clients to work with them on a third-party platform.
To achieve the company’s goal of having a pan-African footprint and a marketplace to please clients, Adegoke revealed that the company plans to leverage partnerships outside of the country and create a staff of well-trained and exposed professionals in their many fields of competence to foster Nimbus’s worldwide dream.
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