Meet MARKETING EDGE’s Lead Speaker@ IMC Quarterly Virtual Summit – Raab
David M. Raab is founder and CEO of the Customer Data Platform Institute, a vendor-neutral organization that educates organizations about customer data management.
Mr. Raab named the Customer Data Platform category in 2013. The data specialist has a long history as an independent consultant helping marketers to understand, find, and deploy marketing technologies and vendors.
Clients have included Global 2000 firms in retail, financial services, telecommunications, publishing, technology, and other industries. He has written hundreds of articles and blog posts on marketing technology and regularly speaks and teaches at events around the world.
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