Meet MARKETING EDGE 20th Anniversary Awards Chairman – Dozie Mbanefo
MARKETING EDGE, Nigeria’s foremost brand-centric and marketing magazine is set to roll out the drums for its 2023 Annual BRANDS & ADVERTISING EXCELLENCE AWARDS.
This year’s 20th Anniversary edition, tagged The EDGE Awards, is ready to host as its Chairman, an industry icon and creative disrupter, a highly respected thought leader in the outdoor sector, Prince Dozie Mbanefo, Managing Director/ Chief Executive Officer of New Crystal Communications Ltd, a leading Out-Of-Home digitally wired agency.
Award-winning Prince Dozie Mbanefo is one of the shakers and movers of the industry, an entrepreneur and one of the personalities inspiring and shaping the contemporary Nigerian marketing communications industry.
With a rich pedigree spanning over two decades of laudable contributions to Nigeria’s marketing and advertising space, Mr. Mbanefo is a Fellow of Advertising Regulatory Council of Nigeria (ARCON).
His position as an advertising practitioner worthy of emulation can be credited to his over 20 years experience in outdoor advertising during which time he founded New Crystal Communications, a major outdoor advertising company with offices in the major cities of Nigeria and advertising coverage reaching all the corners of the country and most West African countries.
He attained national prominence and reckoning in 2018 when he was conferred with the National Productivity Order of Merit award by President Muhammadu Buhari;. He has received several trainings on Advertising and Marketing in Europe, America and Nigeria.
Exercising market leadership as well as a deepened brand positioning, Mr. Mbanefo has led his organization from the cradle to global prominence even as he pulled his digitally savvy OOH advertising company through the storms of 2020’s pandemic, which also shook the experiential and outdoor advertising industry and caused ad spend to fall drastically.
Prince Dozie Mbanefo also sits as the Managing Director of DLK Oil & Gas.
New Crystal Communications’ portfolio covers both the public and private sectors like banking, telecommunications, Oil companies, Electronic manufacturers, Local, State and Federal Governments, Hotels, Breweries and many other high profile sectors. The company ensures quality service that surpasses expectations.
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