MARKETING EGDE on TV hosts Steve Babaeko tomorrow on TVC News DStv Channel 418 at 12:30pm
By Oghale Mafuru
Foremost brand-focused, marketing, and advertising television programme, MARKETING EDGE on TV will be hosting the Chief Operating Officer of X3M Ideas and President of the Association of Advertising Agencies of Nigeria, AAAN, Steve Babaeko tomorrow on TVC News Channel DStv Channel 418 at 12:30 pm.
The program which is segmented into three parts namely brand news, brand in focus, and industry conversation will be featuring the iconic and renowned advertising professional where he will be continuing the conversation he started last week.
This week, the advertising expert who is also the President, Association of Advertising Agencies of Nigeria, AAAN boss will, among other industry issues, harp on the successes of his administration as well as plans for this year.
Steve Babaeko is one of the highly respected creative minds in the advertising industry in Nigeria. With more than two decades of experience in the business of brand management and communication, he has distinguished himself in the annals of Nigerian marketing and brand communications.
He has also worked extensively with top agencies including 141 Worldwide, Mc&A Saatchi & Saatchi, and Prima Garnet Ogilvy. He has been involved in the creation and development of some of the most iconic works in Africa and beyond, such as the “Proudly Nigerian” campaign for British American Tobacco, the “Now You’re Talking” campaign for Etisalat, “You Need A New Bank” campaign for Diamond Bank and many others.
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