Governor Makinde pledges support to OAAN at 39th AGM
By Abimbola Mohammed
The Governor of Oyo State, Seyi Makinde, has pledged to collaborate and support the Out-of-Home Advertising Association of Nigeria (OAAN), acknowledging the significant impact of the industry on the economy.
Represented by the Acting Governor, Barrister Abdulraheem Adebayo Lawal, Dr. Makinde noted that the outdoor advertising industry plays a vital role in shaping the visual landscape of Oyo State. He emphasized the importance of collaboration to ensure that the landscape remains not only vibrant and dynamic but also orderly and well-regulated.
Mr. Makinde made these remarks during the 39th Annual General Meeting (AGM) of OAAN, held at Signature Towers in Ibadan, Oyo State. His statement underscores the government’s recognition of the sector’s contribution to the state’s economy and its willingness to work together to create a harmonious and thriving environment for outdoor advertising.
His words: “It is with great pleasure that I extend a warm and heartfelt welcome to you all as you gather here in Oyo State, the Pacesetter State, for the 39th edition of your Annual General Meeting. Your presence in our state reflects our shared vision for progress, innovation, and the pursuit of excellence in the outdoor advertising industry.
“As you engage in discussions and deliberations during this AGM, I would like to highlight the importance of collaboration between your esteemed association and the government. The outdoor advertising industry plays a critical role in shaping the visual landscape of our cities, and it is essential that we work together to ensure that this landscape is not only vibrant and dynamic but also orderly and well-regulated.”
He noted that the state government is committed to maintaining a sanitized and organized advertising space in Oyo State. Adding that to maintain excellence in outdoor advertising, practitioners must adhere to high standards of professionalism and compliance. Advertising structures should not only convey messages effectively but also enhance the surrounding environment’s aesthetic appeal, contributing positively to the visual landscape and charm of our cities and towns.
Emphasising the pivotal role of Out-Door advertising during election season, he said: “During election season the role of outdoor advertising becomes even more significant. We must collaborate to ensure that the advertising space remains orderly, that rules are strictly adhered to, and that our state remains a model of civility and decorum during this critical period.”
Barrister Lawal urged practitioners to take advantage of the opportunities that the state offers to build a brighter and prosperous future.
“Oyo State is open for business, and we are committed to creating an environment that supports growth, innovation, and the ease of doing business. We value your contributions to our state’s development, and we are here to support you in every way possible.”
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