Elev8 Media to unveil biggest Billboard Tower in Lagos Sunday
The Lagos state Out-of-Home environment may never be the same again as Elev8Media Nigeria is set to formally and finally unveil the biggest digital billboard in the metropolis Sunday 7th June, 2020.
Tagged “The Tower of Oworo”, the billboard with an unprecedented height is the latest innovative Out-of-Home product in Nigeria located in one of the most strategic locations that boasts of no fewer than 5million eye-balls per-day.
A statement by the company’s Chief Executive Officer of Elev8 Media, Mr. Funmilade Alalade, said: “Despite the Covid-19 global pandemic, Elev8 media has decided to complete the largest LED Portrait Billboard on mainland Lagos.”
Funmilade Alalade, the debonair, self-effacing young entrepreneur, added: “The super structure is nicknamed The Tower of Oworo located by the Third Mainland Bridge in Oworo area of Lagos State, and is expected to create a difference in the competitive Out-of-Home sector.
Now completed, MARKETING EDGE authoritatively gathered that the innovative Billboard product would launch Sunday amidst pomp and pageantry.
Only a few weeks ago, Elev8 Media recorded a major feat in corporate politics by selling live streaming initiative to UBA in promoting the Africa Day virtual confab.
The iconic, innovative and avant-garde OOH Company successfully partnered with the UBA for the second edition of UBA Africa Day 2020. This, it did by streaming the Youtube live event on its iconic LED Billboard screen.
The latest initiatives by Elev8 Media and other top players who are currently perfecting their ideas confirm the thinking and belief of LASAA and advertisers who have been encouraging OOH practitioners in Nigeria to put on their thinking caps by being innovative.
Only few weeks ago, the Managing Director of Lagos Signage & Advertisement Agency, Prince Ademola Docemo disclosed during a webinar organised by the Outdoor Advertising Association of Nigeria (OAAN) that the regulatory agency would only grant concessions and rates rebates to innovative OOH companies.
Prince Docemo enjoined OOH players to drive for excellence in product innovation, believing that is the only way to continue to attract advertisers.
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