DKK Nigeria wins 3 new accounts
Foremost Marketing and Communications Company in Nigeria with footprints in advertising, Public Relations and Digital marketing, DKK Nigeria have won three new businesses to add to the plethora of its accounts portfolio.
The businesses that were recently won by the agency include: Alphamead, Stardom Nigeria Reality Show and Livestock247.com, which was officially unveiled in a grand opening yesterday.
The Chief Executive, DKK Nigeria, Mrs. Tope Jemerigbe, who was very elated by the accounts win, enthused that the agency will be providing a 360 degree service to all the clients.
Jemerigbe emphasized that such services will cut across advertising, public relations, digital and activations, noting that DKK emerged winner because the clients recognized the valuable services that the agency could offer in contributing to the growth of their businesses.
She pointed out that the agency pitched against two other agencies for the Livestock247.com account, which it eventually won on October 4, 2018 and four other agencies for the Alphamead project. The Stardom Nigeria Reality Show business was however, not conducted as an open pitch.
In her words: “I have an idea the agencies that we pitched against. For Alphamead, which is a group of companies in facilities management, property development and allied services, we were about five agencies that pitched for the business and for Livestock247.com; we were about three.
“Stardom Nigeria came to us as a result of our past relationship with the producers of the show, Note Inc. Media, whom we worked with on another property, Magic of the Musicals.”
Furthermore, she pointed out that, “While it is important for a business to increase its clientele base by winning new customers, it is even more critical to ensure repeat transactions from previous client.”
“Stardom Nigeria is a new music reality TV show that recognizes the totality of effort that goes into music; from the song writer to the vocalist and the producer. The show will produce a winner in these 3 categories”
The DKK boss noted that the essence of Livestock247.com is to create an online livestock market, where sellers of livestock will meet buyers, eliminating the geographical barriers imposed by the physical market place.
She went on to state three important aspect of the brand, which are, Competitive pricing, Convenience and fit-to-slaughter livestock, adding: “I am very confident that the price of livestock on the Livestock247.com is unbeatable because the add-on cost of the middle men have been taken off totally and you can have your livestock delivered to you after it has been slaughtered at abattoirs, which are also registered on the platform”
“It is note worthy that only fit to slaughter livestock that meet OIE (World Organization for Animal Health) are sold on the platform”
“Currently, the platform has over 1000 registered sellers and buyers. The Livestock247.com app is also available on the app store.”
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