Dabira Outdoor Media: Redefining OOH ads with precision, performance, presence
By Seun Johnson
In the world of advertising where attention has become currency and visibility is everything, one name is steadily rising as a force to be reckoned with: it is Dabira Outdoor Media Limited.
Headquartered in Abuja and operating with a bold vision, Dabira is redefining the out-of-home (OOH) advertising landscape in Nigeria, city by city, state by state and billboard by billboard.
Registered as a full-fledged outdoor agency and duly incorporated under the Corporate Affairs Commission (CAC), the agency holds a Corporate License with the Advertising Regulatory Council of Nigeria (ARCON), the Department of Outdoor Advertising and Signage (DOAS), the Outdoor Advertising Agencies of Nigeria (OAAN), the Kaduna State Urban Planning and Development Authority (KASUPDA), the Kano State Urban Beautification and Landscaping Agency, and other relevant bodies.
With its Key officials registered as members of the Advertising Regulation Council of Nigeria (ARCON), Dabira’s business goal is to be one of the leading outdoor in the country with high profile clients scattered all around the Country.
Its services are tailor-made to suit the clients needs. The outfit painstakingly monitors all its clients’ billboards to ensure that they are on display 24/7 when hoisted.
Dabira Outdoor Media is a member of Diadem Group of company and a sister company of 213 Abuja Property Hub, the leading realtor agency in Abuja and Eagleserve Consultants Limited, an award winning branding and leading marketing communication agency in the FCT and 19 Northern States.
Founded and directed by a distinguished an experiential marketing strategist and and corporate communication connoisseur, Prince Shola Rotimi, Dabira offers something rare, and this is 24/7 monitoring and maintenance to ensure every client’s message remains sharp, clear, and visible at all times.
It prides itself as an insightful and creative outdoor agency that builds brands by creatively connecting with the audience to boost client’s business growth.
For over two decades, its Managing Director, Prince Shola Rotimi has shaped how brands speak, connect, and thrive in the marketplace.
With a foundation in Statistics from the University of Ilorin, and further specialization as a Certified Management Specialist from the London Graduate School, his career bridges the analytical with the artistic, an uncommon blend that gives him an edge in decoding market behavior and shaping magnetic brand narratives.
As Managing Director of Eagleserve Consultants Limited, an award-winning, research-based branding and communications agency, Shola leads a vibrant team of marketers, researchers, publicists, and brand storytellers.
Under his leadership, Eagleserve has risen to become the foremost Creative Advertising Agency in Abuja and across the 19 Northern States, making history as the first agency in the region to be certified by AAAN and winning “Best Agency of the Year” twice By Brandcom and prestigious MARKETING EDGE Awards.
A proud member of professional bodies which includes NIPR, NIM (Chartered), NSA, APCON, and Fellow of the Institute of Management Consultants, Shola embodies the gold standard of professional excellence. He is also a familiar face at IBB Golf Club and an active participant in the Full Gospel Businessmen Fellowship.
Beyond the boardroom, Shola is equally at home in the classroom. As a pioneer lecturer at the University of Abuja’s Department of Advertising and Public Relations, and a regular speaker at top marketing communication events including APAAC’s Professional Platform, Media Range’s “Heart of Your Business”, and ARCON’s MCPD programmes, Shola Rotimi is nurturing the next generation of storytellers and strategists
Under his management, Dabira has remained a personification of insight, innovation, creativity, professionalism and excellence.
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