News

Brands leverage St. Valentine’s Day celebration to deepen market penetration

By Felicia Nwosu With the aim to sustain the spirit of the valentine celebrations,...

Brands cling to first-party data as third-party cookies phase out- Ukubeyinje

By Oghale Mafuru To mitigate the challenges that accompanied the extinction of...

Coca-Cola Zero Sugar wears new look, improves taste

Coca-Cola Nigeria has released a new and improved recipe of Coca-Cola Zero Sugar....

Journalists appeal to Abiodun over threat to lives at Arepo Estate

Residents of Journalists Estate Phase One Arepo, Ogun State have appealed to the...

Olubayo Adekanmbi moves to Airtel as Chief Strategy and Sustainability Officer

Olubayo Adekanmbi, the founder of Data Science Nigeria (DSN), has been appointed...

GSK on course to spin off Consumer Healthcare business mid 2022

Research-based pharmaceutical and healthcare company, GlaxoSmithKline plc. has revealed...

FirstBank felicitates with Junior Achievement Nigeria on Nobel Peace Price nomination

In recognition of the giant strides and efforts by Junior Achievement Worldwide –...

Nissan plans to assemble Navara pickup in Nigeria soon

To deepen its product penetration across all its customer touchpoints, Stallion NMN...

NBC approves Direct Satellite Broadcasting, TV license for NYSC

To further propagate the contributions of the National Youth Service Corp and also...

Brands must be ten times ahead of consumers – Mobolaji Caxton-Martins

By Felicia Nwosu The Outbreak of COVID-19 pandemic has altered consumers’ behaviour...