Category: News

Oduh advocates programmatic advertising for proper audience targeting

By Felicia Nwosu Promise Oduh, Associate Director, MediaReach OMD, has advocated...

ARCON harps on compliance in Christmas message

By Oghale Mafuru In the spirit of the Yuletide, the Director General of the Advertising...

Video content will lead trends in 2023 – experts

By Abimbola Mohammed From start-ups to big corporations, brand awareness will always...

CBN releases visible features to help users ascertain currency authenticity

By Felicia Nwosu Following the criticism and allegations that have dogged the...

NIMN President promises more growth, inclusivity in 2023

By Oghale Mafuru Ahead of 2023, the President of the National Institute of Marketing...

Uniworld Group set to expand footprints in Africa

By Oghale Mafuru As part of efforts to Integrate African owned agencies globally,...

PAU appoints Okekearu as Director of Enterprise Development Centre

By Felicia Nwosu Pan-Atlantic University’s (PAU’s) Governing Council has appointed...

Influencers will continue to drive brand engagement in 2023 – Olabode

By Ibidunni Banjoko Raheem Olabode, Executive Director, CMC Connect, has stated...

Top  rebranded agencies in 2022

By Felicia Nwosu  For many agencies, the year 2022 will remain indelible as a...

Sanwo-Olu inaugurates first phase of Blue Rail Mass Transit to signal Greater Lagos Rising

By Felicia Nwosu In line with his vision for a Greater Lagos Rising and as part...