Category: News

Fairy, the Global Dishwashing Liquid Squares up Morning Fresh, Nigeria Segment Leader

Procter and Gamble, the global fast moving consumer goods brand has introduced its...

Warc 100 Names Best Marketing Campaign

'Kan Khajura Tesan', developed by Lowe Lintas and PHD for Hindustan Unilever, has...

Corps Member Emerges Grand Prize Winner of MTN Season of Surprise Promo

Omotola Akinsola, a serving Youth Corps member and the founder of Jumpstart Academy,...

IGI Boss Calls for Review of ‘No Premium No Cover Regulation’

The Group Managing Director of the Industrial and General Insurance Plc. (IGI) Mr....

Huawei Consumer Business Group Announces 2014 Financial Performance

Huawei Consumer Business Group (BG) has announced that its 2014 financial performance...

Facebook Releases Three UK TV Ads Focusing on the Power of Friendship By John Mccarthy, The Drum

Facebook has created three TV adverts to underline the social network’s role in...

Google and Apple Fight for the Car Dashboard by Aaron M. Kessler and Brian X. Chen (The New York Times)

When Google hosted a boot camp here this month for its Android operating system,...

Airtel Deploys ASON to Boost Service Delivery

Airtel, the telecommunication brand is repositioning to improve service delivery...

Guinness Geared for Better Performance, Replaces Financial and Strategy Director

In a move seen by marketing observers as aimed at repositioning the beverage brand’s...

Emirates Ranks in Top 200 Global Brands Retains #1 Airline and #1 brand in the ME

Emirates Airline has attained the top 200 of the world’s biggest brands for the...